Helping small towns thrive.

Social media management to inform, inspire, and unite your community.

Michelle DeLuca, Owner

Spreading joy, one community at a time.

At Mirth & Joy, we are passionate about using social media to build vibrant, thriving local towns, villages, and municipalities.

We work closely with our clients to understand their unique needs and goals, then we use our expertise in graphic design and social media strategy to craft compelling, engaging content that attracts likes, follows and shares, and converts people into engaged, civic-minded residents who get involved in building thriving communities.

By prioritizing positivity and kindness, we create a space for learning, growth, and connection that includes and benefits everyone.

Together we can create a more positive, fulfilling, connected community.

Professional

High-quality, strategic content that captures attention and makes an impact

Efficient

Expand your reach to a broader audience at a fraction of the cost of traditional media

Affordable

Budget-friendly social media packages tailored for community needs

  • There is no doubt in my mind that our town is experiencing growth in all areas as a result of our investment in social media management from Mirth & Joy

    Commissioner Wanda Portorreal

  • Mirth & Joy has provided the “visibility” we need to develop and sustain the audiences for our educational programs; the answer to all our social media needs!

    Stephen Quinn, Chairperson, Ridgefield Park Environmental Commission

Why use professional social media management?

As a local government official it’s your job to make your town a better place to live in, work in, and visit.

The most effective way to connect with residents is to go where they spend their time: social media. A professional, managed social media account bursting with local news, information, and announcements has the power get people off their phones and outside their homes, volunteering, connecting, voting, working, shopping, and contributing to the local community.

SMALL TOWN SOCIAL MEDIA CASE STUDY

In 2022, Mirth & Joy carried out an experiment…

Community engagement in the Village of Ridgefield Park, NJ, was waning. Events were run by volunteers nearing burnout, with no one ready to step up.

At the same time, the town’s social media accounts were unpolished and lacking followers and engagement. Newcomers to the town didn’t know what was going on. Opportunities to get residents involved were being missed.

We decided to carry out an experiment that would transform the town for good.

Within ten days of launching a new Instagram account for Ridgefield Park, we had double the number of followers on the town’s original account.

Michelle DeLuca, Mirth & Joy

To find out how professionally managed social media can transform your small town, get in touch today.